Doritos Viralocity – what does it mean to go VIRAL ?!
Because of the whole Doritos Viralocity contest, it got me thinking – what does it take for a video to go truly viral. A viral video is a video that becomes popular through the process of internet sharing, typically though internet media sharing websites. Read more…
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Doritos Viralocity contest – here we go again!!!
Well folks, it’s that time of year again when the creative big-wigs at BBDO Canada decides it’s time to hold another “submit your 30s video for Doritos, and depending on how many views and votes you get, you might win $250,000″ contest.
Read more…
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My First Creative Deed of 2010 : HELPING HAITI !!!
As a way to help with the relief efforts with Haiti, I’ve created an Animated Banner Ad for the Canadian Red Cross:
Feel free to use this banner ad on your website or blog, by adding the following line of code:
<a href=”https://secure.e2rm.com/registrant/donate.aspx?EventID=43149&LangPref=en-CA0″><img src=”http://www.art-director.ca/images/redcross_banner.gif” alt=”Canadian Red Cross Banner Ad for Earthquake Victims of Haiti” style=”border:0;” /></a>
I’ve linked it to the Canadian Red Cross, but you can link it to whatever relief fund website of your choice. Lets all do our part to help with the relief efforts.
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My First Blog of the year …
First of all, I’d like to wish all my readers a very happy New Year! For those who didn’t know, I’ve been out of Canada since October of last year to be with my wife and family. My travels have taken me all across the globe, to far-away places such as the Middle-East and South-East Asia. I think last year alone, I must have traveled more by plane, than I’ve ever traveled in my entire life. Read more…
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Geek-Clothes.com : My own line of retro T-shirts …
I’ve decided to put my illustration skills to good use, and come up with my own line of Retro Geeky T-shirts. Read more…
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Truth in Advertising
A great story about how a marketing campaign is made. Speakers say what they think and not what they should say.
Read more…
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Victors & Spoils Logo : An interview with Andrea Bigiarini
If there is one word that 2009 has instilled into my head, it’s the word “Crowd-sourcing”. For those of you who’ve been under a rock, crowdsourcing is the act of taking tasks traditionally performed by an employee or contractor, and outsourcing them to a group (crowd) of people or community in the form of an open call, competition, or contest. Read more…
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A peek at the future of interactive story-telling …
I was completely blown away by this video the first time through. Such a simple, low-tech, solution produces such an amazingly rich, engaging experience that’s just bursting with possibility for further creativity.
While it’s just a concept at this point, you can see how it can make a new kind of storytelling available to the masses in a way that wouldn’t have seemed possible not that long ago. Read more…
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Victors & Spoils : An Agency based entirely on Crowd-sourcing …
I guess it wasn’t long before a creative agency came along and decided to adopt the crowd-sourcing principle as it’s new agency model. Meet “Victors & Spoils” – a new ad agency made up of ex-creatives from Crispin Porter + Bogusky. http://victorsandspoils.com
Read more…
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Hello from Kuwait :)
First of all, HELLO FROM KUWAIT (Q8)! That’s right – I left the cold winters of Toronto to embrace the 35C desert heat of the Middle East to be with my wife and family (at least till the end of the year). I was raised in Kuwait for half my life before I immigrated to North America, so this country has a special place in my heart. Read more…
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